Lee Kun-hee, Chairman of the Samsung Group from 1987–2008 and 2010–2020, passed away on 25 October 2020. He was 78.
Mr Lee became a well-known figure in equestrian sport with Samsung Electronics’ loyal support for Jumping through its sponsorship of the FEI Nations Cup™, which became known as the Samsung Super League between 2003 and 2008. This series saw the world’s eight best national teams battling it out at eight of the most prestigious equestrian venues.
Samsung was also a great supporter of the Olympic Movement, dating back to 1988 when the company became local sponsor of the Seoul Olympic Games and going on to become a Worldwide Olympic Partner and subsequently Top Partner with the International Olympic Committee (IOC), a partnership that is still in place today.
“We were very sorry to hear of the passing of Mr Lee, who was such as strong supporter of sport, including equestrian”, said FEI President Ingmar De Vos. His sponsorship of our Nations Cup, which then became known as the Samsung Super League, contributed immensely to the evolution of this prestigious series and for this we owe him an enormous debt of gratitude. He leaves a huge legacy behind.”